Maximizing the impact of your outsourced SDRs: lessons from a CRO’s playbook

Topic : marketing advertising | advertising agencies

Published on Oct 8, 2025

Maximizing the impact of your outsourced SDRs: lessons from a CRO’s playbook

Struggling to scale your sales pipeline? You’re not alone.

This eBook, Maximizing the Impact of Outsourced SDRs: Lessons from a CRO’s Playbookwas sourced from conversations with hundreds of the best sales leaders who have seen what works (and what doesn’t) when it comes to in-house, outsourced, and hybrid SDR models.

In this eBook, you’ll get:

  • Quick lessons from CROs who have built and optimized SDR teams at top tech companies
  • A clear explanation of the strategic role of SDRs in pipeline generation
  • How AI is changing the SDR game (but not replacing humans!)
  • The real costs of building an in-house SDR team vs. outsourcing
  • What makes a top-performing SDR—and how to hire them
  • Proven strategies to accelerate sales and improve conversion rates

Bonus: A checklist (and scorecard) to assess whether your business is ready to run an SDR team in-house—or if outsourcing is the smarter move. If you're responsible for driving revenue and scaling outbound sales or converting inbound leads to opportunities, this is a must-read.

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